For agencies and freelancers with salon clients

An AI assistant for the beauty salons you manage

Hair and nail studios, brow bars, spas and barbers get booking questions in their DMs while their hands are busy. Give each salon an assistant that answers from its service menu, finds a free time with the right person and books it. You set it up and run it as part of your service.

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The problem

Busy hands, unanswered DMs

Without an assistant

Most messages to a salon ask the same few things: is there a time on Saturday, how long does colouring take, who does brows. The stylist is with a client and answers hours later, when the customer has already booked somewhere else. Then someone forgets their appointment and the chair stays empty.

With an assistant

The assistant replies straight away, day and night, from the salon's own services and team. It offers only the times when the chosen person is free for the whole service, books the slot and asks the customer to confirm before the visit. When a question needs a person, it hands the chat to the team.

What it does

What the assistant does for a salon

Answers from the service menu

What each service includes, how long it takes and who does it, from the menu and FAQ you set up for the salon. A question it can't answer goes to your inbox, so you answer it once.

Free times for each person

Each stylist or master has their own hours. The assistant offers only the times when that person is free, in the chat or on the salon's booking page. It works with Google Calendar, YCLIENTS and Altegio.

Confirm or cancel before the visit

The customer is asked to confirm or cancel ahead of the appointment. When someone cancels, people on the waiting list are offered the free time.

Deposits against no-shows

Ask for a deposit through the salon's own Stripe, WayForPay or monobank account, from everyone or only from people who missed a visit before. The time is held while they pay.

Reviews after the visit

After the appointment the assistant asks how it went and shares the salon's review link. When someone is unhappy, the team hears about it straight away.

The next visit and loyalty stamps

Some weeks after a visit the assistant offers to book the same service with the same person. A loyalty card counts visits, and the assistant knows how many stamps each customer has.

Want to see it on one of your clients? Ask the assistant Talk to us

Example

From a Saturday question to a booked time

Demo conversation: the business and the names are invented.

Fern & Comb Studio

Customer: Hi! Is Mira free for a cut and colour this Saturday?
Assistant: Hi Kate! A cut and colour with Mira takes about three hours. On Saturday she can start at 10:00 or 13:30. Which one suits you?
Customer: 13:30 please
Assistant: Done: cut and colour with Mira, Saturday at 13:30. The day before, I'll ask you to confirm.
Customer: Great. Can Mira look at a photo of the shade I want first?
Assistant: Of course. I'm passing you to Mira so she can see it.
Team: Hi Kate, Mira here. Send the photo and I'll tell you if we need extra time.

FAQ

Questions about assistants for salons

Which calendars does it book into?

The calendar built into InstaForge, Google Calendar, YCLIENTS or Altegio. Each person on the team can have their own working hours, and the assistant checks them for every service before it offers a time.

Can customers book without chatting?

Yes. Each salon gets a booking page for its Instagram bio, website, Google profile and WhatsApp. Customers pick a service, a person and a time, and the booking lands in the same calendar with the same reminders.

What happens when a customer wants a person?

The assistant hands the chat to the team and sends an alert. Someone from the salon replies from the inbox, and the assistant stays quiet in that chat.

How do deposits work?

You connect the salon's own Stripe, WayForPay or monobank account, so the money goes straight to the salon. The salon chooses whether everyone pays a deposit or only people who missed an appointment before.

Which channels does it answer on?

Instagram DMs, WhatsApp, Messenger, Telegram and a chat on the salon's website, all in one inbox.

Can I offer it under my own brand?

Yes. You set up and run each salon's assistant as part of your service and charge your own price. The salon owner can sign in to their own portal to see chats and bookings and to correct answers.

Other kinds of business

Own a salon, shop or café?

InstaForge is made for the people who run social media for businesses. If you'd like an assistant set up and run for you, an agency that works with InstaForge can do it.

Find an agency

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Let's set up your first client

Tell us about the clients you manage. We'll show you InstaForge on one of them and set up your account. Already have an account? Sign in